Carlos Reyes

Carlos Reyes is Head of User Experience at RadioPro, where he works on the interactive experience across the company's digital platforms. He has close to twenty years of experience in interface design and experience strategy.

He studied graphic design with a focus on digital media, and concentrated on human-computer interaction and multimedia design.

He started at a technology startup designing website interfaces and mobile applications, then moved to a software development company as Senior UX Designer, leading a team that revamped interfaces for major clients.

Before RadioPro he was Director of User Experience at an international e-commerce company, where he introduced new methods for user testing and feedback collection.

At RadioPro he oversees the design and implementation of the company's interfaces, working with development and content so that interactions are straightforward. His team uses user feedback to refine the journey through the product.

His work extends past visual design into strategy: user research, personas and prototyping, aligned with the company's longer-term goals.

He describes good design as largely invisible: a good interface guides people through an interaction without friction. He treats aesthetics and function as inseparable rather than competing concerns.