Jordan Lee

Jordan Lee is Head of Marketing at RadioPro, bringing more than 20 years of experience in marketing and public relations across entertainment and media.

She studied marketing with a minor in visual arts, which gave her both a commercial grounding and a design sensitivity she still uses.

She began at a small marketing firm working on brand campaigns and digital strategy for mid-sized companies, then moved to a media company as Senior Marketing Manager, leading teams on high-profile campaigns.

Before RadioPro she was Director of Marketing at an entertainment company, overseeing marketing as it expanded into new markets. She introduced analytics and customer relationship management systems to understand audience behaviour more precisely.

At RadioPro she develops and carries out the company's marketing strategy and oversees its digital presence, working closely with other departments so marketing is consistent with content and with how the company talks to its audience.

She takes a measured approach, focusing on results that can be observed and on improving them over time. Her interest is in communication that is genuine rather than overstated.